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Michael Sullivan is an SEO expert based in Chiang Mai. He has been promoting supplements through SEO for over six years, establishing himself as a recognized name in the industry.
What are the best Supplement Affiliate Programs in 2025? This is a question I asked myself back in 2019 when I lived in Chiang Mai, trying to earn my first dollars online. It’s also a question I’ve asked every year since.
After years in the space and generating over 8 figures in sales, I have now narrowed my focus to only 5 affiliate programs worth promoting.
When promoting any company, I prioritize those that sell amazing products, have a deep understanding of conversion rates, offer high payouts, lifetime comissions and treat their affiliates well with quick payments and bonuses.
Still, while there are dozens of supplement affiliate programs available, very few check all the boxes. Let’s dive into my top 5 programs, what I love about them, and what could be improved.
For the past 8 months, this program has been, by far, my favorite. They launch new supplements every week for me to promote, complete with custom landing pages, advertorials, listicles, and more. With a significant advertising budget, they share everything that works internally through their private affiliate group, which you gain instant access to upon approval in their affiliate program.
They offer a generous 30% commission on the first sale and 15% lifetime comission, which is virtually unheard of in the industry. After chatting with the founder, I learned that they operate on 36% margins, meaning affiliates receive the largest share of the earnings. The founder explained that he believes in building a long-term brand and realized that the best affiliates would only promote their products if they were given the best terms possible.
They also have an internal CRO (Conversion Rate Optimization) team that continuously runs split tests on product pages to ensure affiliates earn the highest possible revenue per click. Additionally, they send out weekly email campaigns to encourage repeat purchases, meaning your lifetime earnings stack up over time.
But my favorite part is the community. The program provides a group of like-minded affiliates who share their wins, a responsive support team to address any questions, and direct access to the founder for major issues—or even if I need a new funnel set up for one of my other channels, like native ads. They make it happen.
Myvitamin is another great program offering a variety of vitamins, minerals, and health supplements in their catalog to promote. They have a well-branded website with solid landing pages that I’ve found convert well with my SEO website traffic.
Similar to Meo Nutrition’s affiliate program, Myvitamin also provides exclusive offers and promotion codes to their affiliates, allowing you to earn a higher percentage on every sale.
My favorite thing about Myvitamin is their heavy focus on influencer traffic through platforms like Instagram and TikTok. This generates high search volumes for branded terms and their products, which can be leveraged through ranking SEO, PPC, and Facebook ads. As you know, when a company invests heavily in paid traffic, it creates a ripple effect that benefits all channels—making it easier to achieve profitability across the board since it’s a recognized brand consumers trust.
Additionally, they offer a lifetime commission. However, at 6% compared to Meo Nutrition’s 40%, it earns a B+ in my eyes when it comes to supplement affiliate programs.
Another notable point is that they provide marketing materials such as images and banners, which save time and effort in your campaigns.
Their products are third-party tested and loved by consumers—an essential factor when optimizing for lifetime commissions.
Rootine’s work is all about nutrition, but in a very tailored manner to meet particular health needs.
Among the highest affiliate commission rates, starting with a 20% base commission, plus an outstanding scaling bonus structure, for each of the following milestones achieved, you get:
Sell five Rootine subscriptions, and earn a $200 bonus.
Sell ten, get $450.
Sell 25, and you get $1,000.
At 50 sales, pocket $2,500.
And if you reach 100 sales, you receive an astonishing $4,000 bonus.
Their cookie duration is 60 days, which is quite a long time to help your referrals turn into commissions.
The personalized products offered by Rootine include supplement drinks and tablets for everything from stress, recovery, and sleep issues to weight management, fatigue, and even acne-finding perfect solutions.
With their competitive commission rates, lucrative bonus ladder, and long cookie duration, Rootine is surely one of the best options in the health and wellness niche.
Simply SupplementsSimply Supplements is one of the UK’s most established supplement companies, with over a decade of experience in the delivery of high-quality vitamins, minerals, and herbal supplements.
URL: Join Our Affiliate Program
Commission: 12% for new customers, 8% for existing customers
Cookie Duration: 30 days
Products: Over 250 top-quality supplements
Simply Supplements’ strong focus on customer satisfaction and their extensive product range mean you’re promoting a brand with a solid reputation and proven track record.
Affiliates also get access to a variety of marketing materials and dedicated support to help drive results.
With a 12% commission for new customers and 30-day cookie duration, Simply Supplements gives you one of the best ways of building steady passive income while marketing products you can be proud to promote.
The iHerb Affiliate Program is an amazing program, offering over 50,000 natural products from 1,800 trusted brands in health, nutrition, and wellness.
Their well-established reputation since 1996 makes them a trusted name in the health and wellness space, with customers coming back for their quality products and great deals.
URL: Affiliates (iherb.com)
Commission: The base commission is 5% on all sales, and can go as high as 20% on premium content sites.
Cookie Duration: 30 days
One of the great things about using iHerb is the multitude of promotional tools at your disposal, such as banners, text links, and product feeds. These are the tools that make generating attractive content and driving visitors to them really quick and easy.
With monthly payments and a very good commission scheme, iHerb will make sure your money keeps coming in consistently.
A huge catalog and quality reputation translate to high conversion rates, making this an excellent program for affiliates looking to promote trusted health and wellness products.
In the world of affiliate marketing, not all programs are created equal. Our research focuses on identifying top-tier affiliate programs that offer substantial value and consistent income potential. We dive deep into key factors that distinguish exceptional affiliate opportunities.
The commission structure is the cornerstone of affiliate earning potential. Programs with higher commission rates and innovative payment models can significantly boost an affiliate marketer’s income. Higher commissions are particularly attractive for:
Standout Example: Meo Nutrition offers an industry-leading 40% commission rate, providing affiliates with substantial earning potential per sale.
Cookie duration directly impacts an affiliate’s ability to earn commissions by tracking referrals over time. Longer cookie windows provide:
Comparative Example:
The extended tracking period can make a significant difference in overall earning potential.
High-quality promotional resources are crucial for affiliate success. Top programs provide comprehensive marketing materials that help affiliates:
Notable Programs: Myvitamin and iHerb excel in providing extensive marketing materials, including:
A strong brand reputation can dramatically improve conversion rates. Customers are more likely to purchase from:
Exemplary Brands:
Consistent and timely payments are critical for affiliate marketers who rely on this income stream. Key considerations include:
Reliable Performer: iHerb offers monthly payouts, providing stability for affiliates.
Selecting the right affiliate program requires careful consideration of multiple factors. The best programs provide a balanced approach to:
By focusing on these key elements, affiliate marketers can identify programs that align with their marketing strategies and income goals.
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